You can set specific initial view for a PDF document which determines how the document displays when it is opened.
Click the Initial View tab in the Document Properties dialog box, and then do the following:
Document
Define how to display pages: to display pages only, or with a Navigation Panel (Pages Panel).
Select to show default page layout, or a specific layout. (Single page, Continuous, Facing, or Continuous-Facing).
Select to show default magnification, or a set zoom option. (Fit Page, Fit Width, Fit Height, or a predefined value).
Select a page to show in the first view.
Window
Let the window be resized to the first page, centered on screen, or with Full Screen mode.
Select what displays on the window (File name or Document title).
Hide
Decide whether to show or hide the Menu bar, Toolbars, or Window Controls.